Head of Marketing

Choose level

Duties

  • setting with the board and executing marketing strategy
  • forming and leading marketing team
  • complete responsibility for lead and demand generation
  • close cooperation with our international sales team (Finland, UAE, Switzerland, USA)
  • participating in building brand awareness on international markets
  • responsibility for all marketing channels and tools
  • planning and organizing marketing events
  • tracking and reporting marketing activities (setting goals and working with KPIs)

Must-have

  • past experience in similar role
  • proven successes in building and implementing marketing strategies
  • Excellent English skills in speaking and writing
  • experience with international cooperation
  • experience in working with b2b buyer personas and buyers journeys
  • experience with content marketing
  • knowledge of modern martech tools and digital marketing
  • previous experience in working with tools such as Google Analytics
  • previous experience in cooperation with sales
  • strong knowledge of social media
  • data-driven personality (KPIs)
  • reliability and accuracy
  • preference for working in Poznań office

Nice-to-have

  • Knowledge of IT industry
  • experience with marketing automation and account based marketing
  • familiarity with blockchain technology

Soft skills

  • Excellent communicator and creative thinker, with an ability to use data to inform all decisions
  • Non-conflict and self-controlled personality

We offer

  • Multisport & additional co-financed sports activities
  • Private health care
  • Great atmosphere and broad experience in an international and dynamic company
  • Integration events
  • Value-based organisation
  • Informal atmosphere
  • Daily fresh fruit and good coffee in the office
  • Financed English course

Patrycja

Head of HR

Want to talk about our recruitment? - contact Patrycja