Enterprise application development

Link Route application

for OutSearching

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Technologies applied

PHP Apache Java8

Short description

Espeo created an app with easy interface where users just enter a checked link. The script needs to click this link every minute and record the tunnel to the destination page. Now, if the tunnel is the same link, it only needs to be logged once. However, any changes need to be logged in full so that we’re able to see any affiliate links. The tracking system that Espeo created gives us a clear view of link ties.

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Industry

Advertising&Marketing

Project completion

June 2015

Background

OutSearching is one of the top SEM [search engine marketing] agencies in Europe. OutSearching acts as an exclusive SEM agency for one of the top three affiliate networks in Europe – and we are the preferred SEM agency for more than 10 top affiliate networks worldwide..

Opportunity/Challenge

Link building services create ties to your website from other similarly themed pages. Link building services garner votes from valuable websites related to your industry or topic. Now, when you have links to reputable and popular websites, search engines give you higher rankings. The more links a website receives, the higher the rank is. Each link also drives traffic to your website and as the visitors come from leading-authority websites, it ensures greater sales conversions. To have better control on any affiliate links, we needed a dedicated app.

Solutions

Espeo created an app with easy interface where users just enter a checked link. The script needs to click this link every minute and record the tunnel to the destination page. Now, if the tunnel is the same link, it only needs to be logged once. However, any changes need to be logged in full so that we’re able to see any affiliate links. The tracking system that Espeo created gives us a clear view of link ties.

Results&Feedback

Espeo Software asked some great questions as we went through the process. It's clear they thought about these projects on a level beyond what we saw with some of the other firms we tested out. From start to finish, everything from communication through quality to the level of feedback was flawless. Espeo is more like a business partner. Other companies are only interested in delivering what's on the contract - and they want to get it done so they can move onto the next contract. Espeo considers you a partner for the long term. As a customer, you feel that they want to build something to serve you for a long time.

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